Choosing the Right Method for Media Measurement by Graeme Griffiths (IPA)
7 November 2024 | 6:00 PM | Soho London (9 Soho Square London W1D3QD)
Register for the event
Choosing the Right Method for Media Measurement by Graeme Griffiths (IPA)
7 November 2024 | 6:00 PM | Soho London (9 Soho Square London W1D3QD)
Register for the event
Choosing the Right Method for Media Measurement by Graeme Griffiths (IPA)
7 November 2024 | 6:00 PM | Soho London (9 Soho Square London W1D3QD)
Register for the event
Insights Chats 14
Join us on November 7th, in Soho London, for Insights Chats 14 featuring Graeme Griffiths!
Weโll discuss the pros and cons of the Joint Industry Committee (JIC) system and explore the challenges of selecting the appropriate methodology for each specific media measurement task.
Secure your spot now for an evening of learning and networking. See you there! ๐
Insights Chats 14
Join us on November 7th, in Soho London, for Insights Chats 14 featuring Graeme Griffiths!
Weโll discuss the pros and cons of the Joint Industry Committee (JIC) system and explore the challenges of selecting the appropriate methodology for each specific media measurement task.
Secure your spot now for an evening of learning and networking. See you there! ๐
Insights Chats 14
Join us on November 7th, in Soho London, for Insights Chats 14 featuring Graeme Griffiths!
Weโll discuss the pros and cons of the Joint Industry Committee (JIC) system and explore the challenges of selecting the appropriate methodology for each specific media measurement task.
Secure your spot now for an evening of learning and networking. See you there! ๐
About the speaker ๐
About the speaker ๐
About the speaker ๐
Graeme Griffiths is Associate Director of Research at The IPA. Graeme has worked as a researcher for more than 25 years, most of which have been focused on media research. During that time he has worked for Ronin International, RSGB before it became TNS and latterly Kantar Media, Ipsos and most recently The IPA.
Graeme joined The IPA as Head of Research in 2018. He looks after the development and delivery of TouchPoints, the IPAโs ground-breaking consumer centric, cross platform, multimedia database for the UK market. In addition, he manages The IPAโs member surveys and sits on numerous media research technical committees representing UK advertising agency interests.
Graeme Griffiths is Associate Director of Research at The IPA. Graeme has worked as a researcher for more than 25 years, most of which have been focused on media research. During that time he has worked for Ronin International, RSGB before it became TNS and latterly Kantar Media, Ipsos and most recently The IPA.
Graeme joined The IPA as Head of Research in 2018. He looks after the development and delivery of TouchPoints, the IPAโs ground-breaking consumer centric, cross platform, multimedia database for the UK market. In addition, he manages The IPAโs member surveys and sits on numerous media research technical committees representing UK advertising agency interests.
Graeme Griffiths is Associate Director of Research at The IPA. Graeme has worked as a researcher for more than 25 years, most of which have been focused on media research. During that time he has worked for Ronin International, RSGB before it became TNS and latterly Kantar Media, Ipsos and most recently The IPA.
Graeme joined The IPA as Head of Research in 2018. He looks after the development and delivery of TouchPoints, the IPAโs ground-breaking consumer centric, cross platform, multimedia database for the UK market. In addition, he manages The IPAโs member surveys and sits on numerous media research technical committees representing UK advertising agency interests.
Event Agenda ๐
Event Agenda ๐
Event Agenda ๐
6 PM โ 7 PM
Arrival at the venue & refreshments
6 PM โ 7 PM
Arrival at the venue & refreshments
6 PM โ 7 PM
Arrival at the venue & refreshments
7 PM โ 8 PM
Chats with Graeme Griffiths
7 PM โ 8 PM
Chats with Graeme Griffiths
7 PM โ 8 PM
Chats with Graeme Griffiths
8 PM โ 9 PM
Networking with peers
8 PM โ 9 PM
Networking with peers
8 PM โ 9 PM
Networking with peers
Our hosts will make sure you get the most out of the experience
Our hosts will make sure you get the most out of the experience
Our hosts will make sure you get the most out of the experience
VP, Insights & Analytics
at Gener8
Artiom Enkov
VP, Insights & Analytics at Nano Interactive
Marin Mrsa
CEO of Peekator
Secure your spot! ๐
The event is limited to 35 tickets. Please note that this event is for Insights Professionals to network and learn. Any kind of sales at the event is not appreciated.
Secure your spot! ๐
The event is limited to 35 tickets. Please note that this event is for Insights Professionals to network and learn. Any kind of sales at the event is not appreciated.
Secure your spot! ๐
The event is limited to 35 tickets. Please note that this event is for Insights Professionals to network and learn. Any kind of sales at the event is not appreciated.
About Insight Chats ๐
About Insight Chats ๐
About Insight Chats ๐
We started Insights Chats because we felt that many industry events were too sales-oriented, had generic content, or were not free. These events were full of case studies, which in theory sound great, but theyโre almost always at a surface level, making it hard to gain any real insight. And of course, there were sales pitches everywhere. It was difficult to walk around without being approached. All of this came at a significant ticket fee, which could easily add up. That was the motivation for Insights Chats โ a series of events that bring people from the insights industry together.
We started Insights Chats because we felt that many industry events were too sales-oriented, had generic content, or were not free. These events were full of case studies, which in theory sound great, but theyโre almost always at a surface level, making it hard to gain any real insight. And of course, there were sales pitches everywhere. It was difficult to walk around without being approached. All of this came at a significant ticket fee, which could easily add up. That was the motivation for Insights Chats โ a series of events that bring people from the insights industry together.
We started Insights Chats because we felt that many industry events were too sales-oriented, had generic content, or were not free. These events were full of case studies, which in theory sound great, but theyโre almost always at a surface level, making it hard to gain any real insight. And of course, there were sales pitches everywhere. It was difficult to walk around without being approached. All of this came at a significant ticket fee, which could easily add up. That was the motivation for Insights Chats โ a series of events that bring people from the insights industry together.
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ยฉ 2018-2024 Peekator. All rights reserved.
Resources
ยฉ 2018-2024 Peekator. All rights reserved.
Resources
ยฉ 2018-2024 Peekator. All rights reserved.